PDF(2272 KB)
Manufacturer.s channel strategy considering blockchain-enabled anti-counterfeiting with consumer disappointment aversion or elation seeking
YU Tianyang, LI Ziyang, WANG Xingtang, YE Tong
Journal of Systems Science and Mathematical Sciences ›› 2025
PDF(2272 KB)
PDF(2272 KB)
Manufacturer.s channel strategy considering blockchain-enabled anti-counterfeiting with consumer disappointment aversion or elation seeking
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