Manufacturer.s channel strategy considering blockchain-enabled anti-counterfeiting with consumer disappointment aversion or elation seeking

YU Tianyang, LI Ziyang, WANG Xingtang, YE Tong

Journal of Systems Science and Mathematical Sciences ›› 2025

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Journal of Systems Science and Mathematical Sciences ›› 2025 DOI: 10.12341/jssms250268

Manufacturer.s channel strategy considering blockchain-enabled anti-counterfeiting with consumer disappointment aversion or elation seeking

  • YU Tianyang1,2, LI Ziyang1, WANG Xingtang3, YE Tong4
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{{article.zuoZheEn_L}}. {{article.title_en}}. Journal of Systems Science and Mathematical Sciences, 2025 https://doi.org/10.12341/jssms250268

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