Outsourcing Cooperation and Brand Spillover Strategy within Coopetitive Supply Chain

YOU Guanzong, LUO Chunlin, JIANG Weifan, ZHANG Chenxi

Journal of Systems Science and Mathematical Sciences ›› 2026, Vol. 46 ›› Issue (4) : 1226-1239.

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中国科学院数学与系统科学研究院期刊网
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Journal of Systems Science and Mathematical Sciences ›› 2026, Vol. 46 ›› Issue (4) : 1226-1239. DOI: 10.12341/jssms240745

Outsourcing Cooperation and Brand Spillover Strategy within Coopetitive Supply Chain

  • YOU Guanzong1, LUO Chunlin1, JIANG Weifan2, ZHANG Chenxi1
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{{article.zuoZheEn_L}}. {{article.title_en}}. Journal of Systems Science and Mathematical Sciences, 2026, 46(4): 1226-1239 https://doi.org/10.12341/jssms240745

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