Mode Selection in Multi-Channel Retailing Considering Consumer Channel Preference

XU Jinpeng, FENG Rui, YOU Xiaolan, FENG Gengzhong

Journal of Systems Science and Mathematical Sciences ›› 2023, Vol. 43 ›› Issue (12) : 3176-3188.

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Journal of Systems Science and Mathematical Sciences ›› 2023, Vol. 43 ›› Issue (12) : 3176-3188. DOI: 10.12341/jssms22830

Mode Selection in Multi-Channel Retailing Considering Consumer Channel Preference

  • XU Jinpeng1, FENG Rui1, YOU Xiaolan2, FENG Gengzhong3
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{{article.zuoZheEn_L}}. {{article.title_en}}. Journal of System Science and Mathematical Science Chinese Series, 2023, 43(12): 3176-3188 https://doi.org/10.12341/jssms22830

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