Coordination of Vertical Cooperative Advertising Under Fairness Preference and Stochastic Demand

DAI Jiansheng, LI Chunling

Journal of System Science and Mathematical Science Chinese Series ›› 2023, Vol. 43 ›› Issue (2) : 323-341.

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Journal of System Science and Mathematical Science Chinese Series ›› 2023, Vol. 43 ›› Issue (2) : 323-341. DOI: 10.12341/jssms21418

Coordination of Vertical Cooperative Advertising Under Fairness Preference and Stochastic Demand

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{{article.zuoZheEn_L}}. {{article.title_en}}. Journal of Systems Science and Mathematical Sciences, 2023, 43(2): 323-341 https://doi.org/10.12341/jssms21418

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