CHANNEL BARGAINING WITH RISK-AVERSE RETAILER UNDER THE MULTIPLICATIVE DEMAND MODEL

MA Lijun, LIU Fangmei, ZHOU Wei, ZHAO Yingxue

Journal of Systems Science and Mathematical Sciences ›› 2011, Vol. 31 ›› Issue (10) : 1306-1316.

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Journal of Systems Science and Mathematical Sciences ›› 2011, Vol. 31 ›› Issue (10) : 1306-1316. DOI: 10.12341/jssms11710

CHANNEL BARGAINING WITH RISK-AVERSE RETAILER UNDER THE MULTIPLICATIVE DEMAND MODEL

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{{article.zuoZheEn_L}}. {{article.title_en}}. Journal of Systems Science and Mathematical Sciences, 2011, 31(10): 1306-1316 https://doi.org/10.12341/jssms11710

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